The best AI visibility tool for small businesses (2026)
We make AISEO, so we are biased. For a small business, we think it is the best all-round choice. You start with a free report and no card. Then one scan shows how ChatGPT, Perplexity, Gemini and Claude talk about you. We write the questions for you.
Most small businesses need a monthly check, not a dashboard no one opens. AISEO is our pick. It checks four engines, Claude and Perplexity included, from $49 a month. It writes your prompts, finds Reddit threads and turns your articles into videos.
- Our pick for small businesses:
- AISEO. Four engines, prompts written for you, from $49/mo (ours)
- If you only need a free one-off check:
- HubSpot AEO Grader
- If you want a few prompts run daily:
- Otterly.AI Lite. $29/mo for 15 prompts
- If you already use HubSpot:
- HubSpot AEO. $50/mo for 25 prompts
- If your budget is zero:
- Ask the engines yourself
| Tool | Best for | Price | Engines on the entry plan |
|---|---|---|---|
| AISEO (ours) | a monthly check with no setup | $49/mo or $149/mo | ChatGPT, Perplexity, Gemini, Claude |
| HubSpot AEO Grader | seeing where you stand for free | Free | GPT-5.4 mini, Perplexity, Gemini |
| Otterly.AI Lite | a few prompts run every day | $29/mo, or $25/mo yearly | ChatGPT, Perplexity, AI Overviews, Copilot |
| HubSpot AEO | businesses already on HubSpot | $50/mo, or $45/mo yearly | ChatGPT, Gemini, Perplexity |
| Asking the engines yourself | a one-off check of a few questions | Free | Any engine you open |
What a small business actually needs
Big brands track hundreds of prompts. A small business rarely needs that. You need three answers. Do the engines name you? Who do they name instead? And which sites do they trust?
Those answers change slowly for most small sites. A check once a month shows the trend. It also fits the time you have.
The hard part is the prompts. A prompt is a question you send to an engine, like "best bookkeeper for a small bakery". Pick the wrong prompts and the report tells you little. AISEO writes them for you, which saves the most time.
Four engines, then a way to act
Buyers ask more than one engine. Many low-cost plans cover 3 engines, or charge extra for Gemini and Claude. On Otterly.AI Lite, adding both costs $38 more a month. AISEO includes all four in every scan.
A report only helps if you act on it. The Reddit agent finds threads about your topic and drafts replies. Rank on socials turns a blog post into a short video for YouTube.
If you serve people in one town, read our guide for local businesses too.
1. AISEOOurs
- Best for
- a monthly check with no setup
- Price
- $49/mo (1 scan) or $149/mo (3 scans). $1 one-day trial on request
- Engines
- ChatGPT, Perplexity, Gemini and Claude
- Also has
- Reddit agent and Rank on socials
- Free start
- Free report after sign-in, no card
This is ours. We built it for teams without an SEO person. Enter your site and we write 6 to 20 buyer questions. You can edit them. One scan asks all four engines and ranks up to 10 competitors.
The report shows a visibility score and your share of voice. Share of voice means how often you are named compared with rivals. Each cited site is labelled as your own, Reddit, a listing like G2, or a competitor.
Then act. The Reddit agent finds threads and drafts replies. Rank on socials turns an article into a short video with an AI presenter. Start with the free report, no card needed.
2. HubSpot AEO Grader
- Best for
- seeing where you stand for free
- Price
- Free
- Engines
- GPT-5.4 mini, Perplexity and Gemini
- Free start
- Free
It costs nothing and takes under 2 minutes. You get scores for sentiment, presence, brand recognition and share of voice.
It is a one-time check. You cannot edit the prompts, and it keeps no history.
3. Otterly.AI Lite
- Best for
- a few prompts run every day
- Price
- $29/mo, or $25/mo yearly
- Engines
- ChatGPT, Perplexity, Google AI Overviews and Copilot. Gemini and Claude cost extra
- Free start
- 7-day trial, no card
Otterly.AI Lite runs 15 prompts every day in 1 workspace. It covers Google AI Overviews and Copilot. It reads answers from each engine's public website.
Gemini adds $9 a month and Claude adds $29. With both, Lite costs $67 a month.
4. HubSpot AEO
- Best for
- businesses already on HubSpot
- Price
- $50/mo, or $45/mo yearly
- Engines
- ChatGPT, Gemini and Perplexity
- Free start
- 28-day trial, no card
HubSpot's paid AEO tool tracks 25 prompts. It shows a visibility score, competitor share of voice, citations and recommendations.
If your contacts and email already live in HubSpot, one vendor is a fair reason to pick it.
5. Asking the engines yourself
- Best for
- a one-off check of a few questions
- Price
- Free
- Engines
- Any engine you open: ChatGPT, Gemini, Perplexity, Claude
- Free start
- Free
Open ChatGPT, Gemini, Perplexity and Claude in a private window. Ask the five questions your customers ask most. Write down who gets named and which sites get linked.
It costs nothing. It is also slow, and answers change from one session to the next. You get no history, scores or competitor counts.
Our pick
For most small businesses, our pick is AISEO. Start with the free report. It needs no card and shows where AI mentions you today.
When you want a fuller check, Entry costs $49 a month. Each scan asks ChatGPT, Perplexity, Gemini and Claude your buyers' questions. The Reddit agent and Rank on socials then help you act on what you learn.
If you only want a free one-off check, run the HubSpot AEO Grader. If you want 15 prompts run every day, Otterly.AI Lite costs $29 a month.
What we would do today
- Write down 5 questions a new customer might ask an AI engine before they find you.
- Ask those 5 questions in ChatGPT, Gemini, Perplexity and Claude. Note who gets named. Free, about 20 minutes.
- Sign in at aiseo.ai/tools/ai-visibility for a free report on your brand. No card needed.
- Run the free HubSpot AEO Grader on your site.
- If you want a scan, ask for AISEO's $1 one-day trial at checkout. It includes one scan.
Questions
Is AI visibility worth checking for a small business?
It is worth a check. Buyers now ask AI engines for recommendations. You can learn where you stand for free. Pay only if the free check shows gaps you want to fix.
How often should a small business check?
Once a month is enough for most. Your content and reviews change slowly. A monthly scan shows the trend without taking much of your time.
What does AISEO cost?
Entry is $49 a month, or $470 a year, for 1 scan and 1 Reddit credit a month. Pro is $149 a month, or $1,430 a year, for 3 of each. You can ask for a $1 one-day trial at checkout.
Do I need an SEO expert to use these tools?
No. The hardest part is choosing good prompts. AISEO writes them for you. With other tools, start from the questions customers already ask you.
What does the Reddit agent do?
It searches up to 10 keywords for Reddit threads up to 120 days old. It scores each thread for relevance. It drafts replies, 1 credit each, and post drafts are free, up to 5 a day.
We checked every price and feature on this page on October 4, 2026. These tools change often, so confirm on each vendor's site before you buy.
Sources
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